Jun 11

Fashiongasms & Hidden Treasure: Jo’burg Neighbourgoods Market

by Nikki

In the 1990’s Braamfontein suffered the same exodus of business as the CBD just across Mandela Bridge, but is making a huge comeback as an arts/entertainment community of  up and coming youth. Now home to the Neighbourgoods market, it can only get better! After one weekend of fun in the sun with my friend Stephanie I just had to go back for more.  Check out the awesome vibe and equally vibrant people at this Jozi must-do.

Neighbourgoods

Johannesburg’s Neighbourgoods Market is a relatively new and far less known version of the famed Cape Town Neighbourgoods Market in the Old Biscuit Mill.  I’ve been to both, but ultimately Jo’burg’s version takes the cake for me. It’s a much smaller, urban venue, just under Nelson Mandela Bridge right outside of the CBD disguised as an  alleyway in the middle of a city block. If you aren’t looking for it, you’d never know it was there.

A two-story culinary oasis awaits just beyond a ramp inside the alley. The entire first floor is devoted to food, wine, and brew. The food is local, but options are global. The second floor has a full bar, shopping, and outdoor seating where you can see and be seen in the latest fashions around town. This is where Johannesburg and Williamsburg, Brooklyn have more in common than last syllables, with some of the most fashionable (and beautiful) residents on the planet.

I ran into Chelsea, Zena and Siya on my way into the market and they blew me away.

Siya clearly knows how to dress for the market with her Solange Inspired braids and up-do.

I fell in love with Chelsea’s purse and matching ring.

Anne went with a more bohemian vibe for the day’s affair while Nokwanda sported a cute headwrap.

The second floor of the market sports a miniature design goods area just across from the outdoor wrap-around bar. The selection is small, but every item has an artistic flair that makes you want to buy the place out. From bags to mugs, once you start shopping, it’s hard to contain the euphoria of retail therapy in this secret garden of must-haves. 

A rack of fabric backpacks….and we all know how much I love backpacks! No two are alike!

Almost all of the stalls sport a storefront design thats just as creative as the clothing on display. Photo above courtesy of www.neighbourgoodsmarket.co.za

Photo above courtesy of  www.neighbourgoodsmarket.co.za

There’s even room for comic relief on baby clothes and T-shirts

The best part? These neighbourgoods are from the neighborhood. Every vendor and company is proudly South African. To find out more about the Neighbourgoods Markets in Johannesburg and Cape Town check out the Neighbourgoods Website or the Designgoods Blog.

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